BWG Lure


This colorful lure with its blues and yellows will get any angler excited for a day on the water. Made with 100% Microfiber, UPF 50+ solar plus protection and Pure-tech moisture wicking technology, this shirt is sure to keep you cool and dry all day long while protecting your skin from harmful UV rays. This shirt with its eye catching lure is a keeper.

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Baited Facts

The trolling lure was one of Bluewater Gear’s first designs, for obvious reasons…before you can catch the fish you need the lure! One of the most widely used techniques when fishing the deep blue is trolling lures such as this one. Typical trolling speeds are anywhere from 4-7 knots, however, “high speed” trolling can reach an excess of 15 knots. The most popular species targeted by trolling include Mahi, Wahoo, Kingfish, Tuna, and Marlin. Lure sizes can be as small as a couple inches all the way up to 12+ inches.

More Info:

  • World record Marlin: 1,376 lbs (Kona, Hawaii)
  • World’s largest fishing lure: 15 ft 6 in (Guinness World Records)

Additional Information

Weight 7.55 oz
Dimensions 10 x 10 x 1 in
Choose Color

White, Gray, Arctic, Seagrass, Yellow


Small, Medium, Large, XL, 2XL, 3XL


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